Brown: MLB approves new digital media company spinoff that will create billions in new revenues

From Maury Brown at on August 13, 2015:

At the MLB Owners Meetings today, the Board of Directors of MLB Advanced Media approved the creation of a new media company that will bring in billions of dollars in new revenues.

With the approval, the company BAM Tech will now be able to formally seek out strategic partners that will include those that can provide content, and possibly those in the financial sector.

As we recently reported, BAM Tech would see Major League Baseball’s 30 owners as the majority owners. As part of a digital media rights deal with the National Hockey League, the NHL would become a 7-10 percent minority partner.

BAM Tech will be different than MLB Advanced Media as its focus will not be on baseball content. MLBAM will continue in that process while BAM Tech will move in a different direction. Already MLBAM has provided “white label” solutions to the likes of HBO for HBO Now, the OTT service of the network, as well as WWE, CBS March Madness, and ESPN for the WatchESPN streaming service.

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Originally published: August 13, 2015. Last Updated: August 13, 2015.